Are Facebook Friendships Real?

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Eric Schwartzman

Eric Schwartzman

Eric Schwartzman is the principal consult at Schwartzman & Associates, a boutique public relations, SEO, and content marketing agency. He is also the author of 2 best selling books, an international keynote speaker, and a contributor at Adweek, Fast Company, TechCrunch, Yale Climate Connections, The Healdsburg Tribune, and many others.

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Harvard Scholar Kevin Lewis — who’s study on friendships on Facebook was featured on page A1 of the New York Times — discusses the background on his research.

Photo by Duy Pham on Unsplash

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