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FAIL! THIS VIDEO HAS NO SOUND. SORRY. STAND BY FOR THE AUDIO ONLY VERSION, RECORDED ON A SEPARATE DEVICE, WHICH WILL BE RELEASED SHORTLY.
 
Facebook presented a half-day Boot Camp on how businesses can use the social network to achieve measurable results today at Le Web 2010 in Paris.
 
In this video, Christian Hernandez, head of business development makes the business case -- very convincingly, I might add -- for integrating Facebook into your organizational communications.
 

I plan to include much of what I've learned here today in my Social Media Boot Camp 14-15 Dec. 2010 in Frankfurt.
 
There were two other sessions as well. The second was with Xavier Leclerc, an Facebook Account Executive and a third with Simon Cross, a partner engineer. I recorded the audio for all three and will be releasing them separately on my podcast RSS feed.
 
At the close of the session, Facebook said they'd be uploading the PowerPoint, which is NOT visible in this video to http://www.scribd.com/facebook.


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